Free $40 gift certificate to 1-800 Flowers!

It is being reported that if you sign up at http://ww4.1800flowers.com/template.do?id=template4&page=2008 for a fresh rewards account and add 10 reminders like birthdays, you will get credited with 400 points which is a $40 gift certificate. I am not sure how this will work. Sometimes with deals like this, there may be a certain value of product that you must purchase, but I am going to try it. It should make for some cheap flowers!